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Woofy's Brewery
Project Type
Brand / Logo and Packaging Design
Designing the logo, mascot, and labels for Woofy's Brewery, located near the serene River Wye in Herefordshire, was a delightful creative journey. The logo exudes a vintage charm, featuring rustic typography that pays homage to the brewery's idyllic countryside setting. At the heart of this brand identity stands Sir Woofy Woofington, a dignified boxer dog, whose noble presence personifies the brewery's commitment to quality and craftsmanship. Sir Woofy Woofington, with his wise and regal appearance, imparts a sense of timelessness to the brand.
The labels for the beer bottles are a visual symphony, each telling a unique story as it adorns a different brew. Every label showcases Sir Woofy Woofington as the brewery's loyal ambassador. These labels not only convey the beer's distinct character but also transport consumers to the heart of the brewery's rustic origins. In essence, Woofy's Brewery's logo, mascot, and labels seamlessly weave together tradition and craftsmanship, inviting all to savour the flavours and stories brewed in every bottle.